407&Beyond does receive travel inquiries that may be distributed to agents, but website leads are not guaranteed and shouldn’t be the foundation of your business plan.
Our agency maintains marketing efforts designed to drive potential clients to the 407&Beyond website. Those efforts can generate cold leads that are distributed to agents, and our quote forms also allow prospective clients to select a particular agent they would like to work with.
However, every 407&Beyond agent is ultimately responsible for cultivating their own prospective clients. We provide guidance on developing and closing sales leads and can direct agents toward relevant industry training, but applicants should join with the expectation that they will actively market themselves and build their own client relationships.
We believe that’s an important distinction because developing your own client base gives you a stronger foundation for long-term business growth.